CD Projekt Red will be showing Cyberpunk 2077’s gameplay to both the public and selected appointment-holders during separate private sessions. However, both the gameplay presentations won’t be streamed or put up online until Gamescom 2019.
In a message extracted from the Collector’s Edition Unboxing Trailer, CD Projekt Red explained the reason behind their decision. They want to hold the gameplay demo until Gamescom to keep the hype maintained. Yes, it’s purely for marketing purposes and CD Projekt Red has clearly mentioned so. They wrote, “The reason is we want to make the most out of the months of work we put into the demo and first showcase gameplay live at E3 and Gamescom. Releasing gameplay right away would make the Gamescom presentations pointless and would significantly limit our chance to build hype.”
The company aims to make the gameplay demo public around either Gamescom or during the Public Dev Q&A Unveiling at PAX in August. They mention how they’re not a charity and that good sales allow them to grow, “take creative risks and deliver new, great games for you to enjoy.”
Further, CD Projekt Red explains why they have planned only two editions of the game – Standard and Collector’s. ” Because when we pre-order ourselves, we don’t like to go to Wikipedia to compare content”, the company wrote. “There’s the Standard Edition, the one we think most gamers will choose, and a limited Collector’s Edition. While we’re pretty proud of the CE, we’d like to turn your attention to that first one. Why? Because we have really maxed out the physical capacity of the box with goodies.”
Talking about pre-orders and how they help the company, CDPR wrote, “Since pre-orders are live, you might be wondering if there’s any point in placing an order now. Yes, if you want to give us some extra support. Pre-orders help us build anticipation – the more copies you pre-order, the more likely it is for us to get retail (both digital and physical) behind the game. Therefore, if you like what you see, we will appreciate you “voting yes” for CP 2077 with a pre-order.”
In the end, they assured how players won’t regret pre-ordering the game and that they can obviously wait if they’re still reluctant. “If you are still hesitating though, we would rather [like you to] wait for more materials or reviews,” the company wrote. “Our goal is for you to truly enjoy CP2077 and not regret a pre-order.”
It’s interesting to note how CD Projekt Red managed to keep Keanu Reeves a secret. It’s hard to believe no one leaked or even hinted at this reveal, except for CD Projekt Red themselves.
Cyberpunk 2077 comes out for PC (via Steam and GOG.com with Epic Games Store in the pipeline), PS4 and Xbox One on 16th April 2020. There could be a possible Stadia announcement in the future, but, that’s just pure speculation.
The official Cinematic Trailer has garnered over 4.8M views on YouTube in less than 20 hours. And there are many other channels that reuploaded the trailer (including us). If you haven’t watched it yet, here you go –
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