Nazara Technologies Limited (Nazara) today announced that ESL, the world’s largest esports company has invested for a minority stake in the Indian company. Founded in 2000, ESL runs amateur to professional leagues, ranging from online tournaments through major global mega stadium events in venues around the worldy, distributing its content and original programming across digital and linear channels, including Facebook, Twitter, Twitch, Sony Vue, Disney XP, and Hulu.
Additionally, ESL has signed a license agreement with NODWIN Gaming, the pioneer of esports in India (Source: F&S Report), which was recently acquired by Nazara Technologies. As part of this, NODWIN Gaming secures multi-year exclusive licensing rights for the ESL system and ESL community platform for organizing and operating ESL competitions in India. NODWIN Gaming also secures media distribution rights of ESL global content to local linear and digital platforms in Indian subcontinent. ESL hosts competitions around the globe to facilitate thousands of gaming competitions annually.
Some of their more notable competitions include the following- ESL National Championship, ESL Pro League, ESL One and Intel® Extreme Masters.
Speaking on the advent of esports in India, Ralf Reichert, Co-Founder and CEO of ESL quoted “Our goal is to bring esports to the players and fans all around the world. We believe that Nazara, one of the leading mobile games companies will help us in expanding our ESL operations through strategic local partnerships.”
According to Manish Agarwal, CEO, Nazara Technologies, “We at Nazara welcome ESL to Nazara’s family of shareholders and look forward to partner with ESL to bring global games to India and other emerging markets.”
He further adds, “We believe that the partnership with ESL and NODWIN Gaming, will enable us to leverage the strength of global experience of ESL, the execution experience of NODWIN Gaming and on ground networks of Nazara across different countries in emerging markets”
According to, NODWIN Gaming with the license for ESL for 5 years, CEO and Managing Director, Akshat Rathee, “Ralf & ESL team have been important supporters of Nodwin since many years and have witnessed the growth of Nodwin Gaming and esports in India. I hope that with Nazara and ESL, NODWIN will be able to successfully develop the esports business in the emerging markets where esports is one of the fastest growing sports.” Nazara Technologies Limited has recently filed DRHP and has received investments from IIFL Asset Management recently. Nazara, with its existing investments in mobile gaming companies like NextWave MultiMedia, Mastermind Sports, Moong Labs and HalaPlay is in line with building a network of synergistic companies for operations in India and other emerging markets across Middle East, Africa and South East Asia. Now with ESL’s investment in Nazara and NODWIN’s securing exclusive rights of using the ESL system and platform for the next 5 years, Nazara is poised to exploit the expected opportunity in the esports business.
Nazara Technologies Limited is proposing, subject to receipt of requisite approvals, market conditions
and other considerations, to make an initial public offer of its equity shares and has filed a draft red
herring prospectus dated January 31, 2018 (“DRHP”) with the Securities and Exchange Board of India.
The DRHP is available on the website of the SEBI at www.sebi.gov.in as well as on the websites of the
lead managers, ICICI Securities Limited and Edelweiss Financial Services Limited. Investors should note
that investment in equity shares involves a high degree of risk and for details relating to such risk, see
“Risk Factors” of the Red Herring Prospectus, when available. Potential investors should not rely on the
DRHP for any investment decision.
The Equity Shares of the company have not been, and will not be registered under the Securities Act of
1933 (“Securities Act”) or any other applicable law of the United States of America and unless so
registered, and may not be offered or sold within the United States of America, except pursuant to an
exemption from, or in a transaction not subject to, the registration requirements of the Securities Act,
and applicable state securities laws. Accordingly, the Equity Shares are being offered and sold outside
the United States of America in offshore transactions in reliance on Regulation S under the Securities
Act. The Equity Shares have not been and will not be registered, listed or otherwise qualified in any
other jurisdiction outside India and may not be offered or sold, and bids may not be made by persons
in any such jurisdiction, except in compliance with the applicable laws of such jurisdiction.
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